Put the boring work on autopilot.
Practical AI — no crypto-tier hype. Email triage, lead qualification, transcript summaries, document extraction. Things that save your team hours a week.
What's in, what's not.
A typical automation ships with.
We build practical automations, not demos. Each one comes with the scaffolding you need to actually trust it in production.
A typical engagement.
Things we automate well.
Inbound to the right person with a draft reply. Not autosend — a draft. Saves 40+ minutes/day for most ops people.
Form submission → enriched → scored → routed. Sales stops chasing tyre-kickers.
Invoices, contracts, receipts → structured data → into your system. Pays for itself in weeks.
Transcript → action items → pushed to HubSpot / Pipedrive / Monday. Nothing falls through the cracks.
FAQ + your actual docs → fast first-response. Always with a "talk to a human" escape hatch.
AI delivery models.
| ChatGPT Pro alone | Zapier + AI actions | Us ($1.5k + $390/mo) | AI consultancy ($30k+) | |
|---|---|---|---|---|
| Runs reliably on schedule | No | Sometimes | Yes | Yes |
| Human-in-the-loop | No | Manual | Built-in | Built-in |
| Prompt evals | No | No | Yes | Yes |
| Cost controls | None | Hit usage caps | Per-run + spike alerts | Yes |
| Runs on your data | Weakly | Surface-level | Yes | Yes |
| Good for | Ad-hoc tasks | Simple workflows | SMB ops savings | Enterprise rollout |
“They told us one of our "AI" ideas was just a regex and built it in two days. The other two took a month and have been running for 18 months without a hiccup.”
Built in Sydney, shipped anywhere.
AI automation is remote work by nature — builds are scoped, shipped and monitored without anyone visiting your office. We're based in Hurstville, so Sydney businesses can do the discovery workshop across a real table. Everyone else gets the same workshop over video, and the build doesn't know the difference.
Home base. If you're in Hurstville or along the St George corridor, process discovery happens at your desk — watching how the work actually moves beats any questionnaire.
Our Hurstville page →We'll come to you for the discovery day — shadowing your ops team in person is the fastest way to find the automations worth building. After that, builds, reviews and tuning run remotely.
Most automation work has no postcode. Workshops over video, code delivered to your repo, review dashboards in your browser. Distance changes nothing except the coffee.
Things people usually ask.
Didn't answer yours? Just email — we reply.
Want to talk about it? Email us.
No sales deck. Just a reply from one of us, usually the same day.