Service · SEO

Rank for what people actually search for.

Local, technical, content — the unglamorous SEO work, reported in plain English. Month-by-month, cancel anytime.

starts at $690/mo · no lock-in
3–6 mo
To first real ranking moves
Local terms usually sooner, competitive terms longer. We tell you up front.
2.3×
Typical org traffic at 6 mo
Average across our last 12 clients. Not the best-case — the middle.
0
Contracts or lock-ins
Month-to-month. If we are not earning our keep, fire us.
1 page
Monthly report length
What we did, what moved, what is next. No 40-page slide decks.
What you get

What's in, what's not.

INCLUDED
Technical audit + fixes
We dig through Search Console, crawl your site, and fix what's broken.
INCLUDED
Keyword strategy that's actually winnable
No chasing "dentist" — we find the terms you can rank for.
INCLUDED
On-page optimisation
Titles, meta, schema, internal links, content upgrades.
INCLUDED
Google Business Profile
For local businesses, this is where most of the traffic comes from.
NOT US
12-month lock-in contracts
Cancel any month.
NOT US
"Impressions went up!" reports
We report calls, leads and revenue — things you can bank.
SEO PACKAGES

Three tiers, no lock-in.

Honest, transparent pricing for Sydney small businesses. Pick the tier that matches where you are — move up or down any month.

STARTER
$690/mo
Single-location local business — clinic, café, trades sole operator.
  • Local SEO + Google Business Profile
  • One suburb / service-area focus
  • Monthly technical hygiene
  • 1 content piece per month
  • One-page monthly report
  • ×Multi-suburb targeting
  • ×Link earning campaigns
Start with Starter →
GROWTH · MOST CHOSEN
$1,290/mo
Established SMB — 2–3 suburbs, real growth pressure, $1m+ revenue.
  • Everything in Starter
  • Up to 3 suburbs targeted
  • 2 content pieces per month
  • On-page optimisation pass
  • Quarterly in-person review
  • GA4 + Search Console reporting
  • ×Active digital-PR / outreach
Start with Growth →
AUTHORITY
$2,490/mo
Multi-suburb or national reach — agencies, multi-site retail, professional services scaling.
  • Everything in Growth
  • 4 content pieces per month
  • Active link earning + digital PR
  • Conversion-rate optimisation
  • Monthly strategy call
  • Dedicated senior lead
Start with Authority →

Setup fees vary by site condition — usually $0 for healthy sites, $400–$1,200 for sites needing technical foundation work. We confirm before anything starts.

Deliverables

What a typical month looks like.

We are boring about this on purpose — SEO that works is 80% consistent execution.

01
Technical hygiene
Weekly crawl, fix broken links, monitor Core Web Vitals, keep schema valid, watch for index bloat.
02
Content, published
2–4 pieces per month targeting terms we know we can win. Briefed, written, optimised, internally linked.
03
GBP & local
For local businesses — photos, Q&A, reviews flow, category tuning, citation consistency.
04
Outreach, earned links
Not buying. Directories, partners, podcasts, data-led posts worth linking to. Slow, real.
05
Analytics & insight
Search Console, GA4, rank tracker. We read it, you get the summary.
06
One-page report
End of each month: top keyword movements, traffic change, new pages, what is coming next.
How it works

A typical engagement.

01 · Month 0
Audit
Deep dive on site, competitors, analytics. You get a written plan.
02 · Month 1
Fix the foundations
Technical fixes, GBP, schema, the boring stuff that unlocks the rest.
03 · Month 2+
Content + links
Targeted pages for winnable terms. Slow, compounding work.
04 · Monthly
Report
One-page PDF: what we did, what changed, what's next.
Deep-dive

Where we actually move the needle.

01
Keyword strategy

We do not target "dentist". We target "emergency dentist marrickville saturday" and 40 terms like it. Lower volume, much higher intent, winnable.

02
Local schema + GBP

For any service business in Sydney, the Google Business Profile + LocalBusiness schema combination does more than any 3,000-word blog post.

03
Content that answers, not sells

Every piece answers a question a customer actually types. Sales-speak does not rank and does not convert.

04
Internal linking

The link graph inside your own site is the cheapest ranking lift available. We obsess over it.

05
Measurement that matters

Impressions and rankings are leading indicators. We also track calls, bookings and revenue attributable to organic.

How we stack up

How we compare to other SEO providers.

Cheap offshore ($99/mo)Generalist agency ($1.5–3k)Us ($690/mo)Enterprise SEO ($8k+)
Monthly cost$99–299$1,500–3,000$690$8,000+
Content written for youSpun AISometimesYes, 2–4/moYes, heavily
Real linksPBN/badMixedEarned onlyEarned, press
Local SEO focusGenericBolt-onCore strengthPart of the mix
ReportingAutomated PDFSlide deckOne-page plain EnglishHuge dashboards
Good forNobody$5m+ revenue$0.5–5m SMBs$25m+ revenue
What a client said
Six months in, organic bookings doubled. The monthly report is one page. It was the single cheapest effective thing we did all year.
Jules M.
Owner, Marrickville Café
Questions

Things people usually ask.

Didn't answer yours? Just email — we reply.

For a small business, a fair monthly retainer ranges $690–$2,500 depending on scope — single suburb vs multi-suburb, local vs national, and how much content production sits inside the retainer. We publish three flat tiers above so you can place yourself on the curve before talking to us.
RELATED GUIDES

The full Sydney SEO playbook.

A 12-article cluster covering local, technical and strategy. Currently 6 of 12 are published — the rest are scheduled. Bookmark this page; we link new pieces here as they ship.

LOCATION PILLAR
For Sydney-specific work, see SEO Sydney →
Suburb-by-suburb coverage, Sydney 3-pack mechanics, multilingual market notes, and the 14-location case-study row.
WAVE 1 · STRATEGY & DECISION-MAKING
WAVE 2 · LOCAL SEO
WAVE 3 · TECHNICAL DEPTH
WAVE 4 · FOUNDATIONS

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No sales deck. Just a reply from one of us, usually the same day.

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