$1,500/mo is roughly where it starts to make sense. Less and the data is too thin to optimise.

Do you run Shopping / PMax?

Yes — but we'll tell you honestly whether it's right for your product.

Can I keep my old ad account?

Yes. We migrate, don't start from zero (unless it's truly beyond help).

Service · Google Ads

Stop paying Google for the wrong clicks.

Search, Performance Max, Shopping — structured properly, negative-keyword-pruned weekly. Management fee from $490/mo flat, separate from ad spend.

Get a quote See pricing

starts at $490/mo · no lock-in

30–50%

Wasted spend in most new accounts

What we find in a first-pass audit. Easy money back in the first month.

$490/mo

Flat management fee

Not a % of spend. We do not win when you spend more.

Weekly

Account touches

Negatives, bids, creative — no "set and forget".

30 days

To cancel, any time

Month-to-month. No annual contracts.

What you get

What's in, what's not.

INCLUDED

Account audit + restructure

Most accounts we take over have 30–50% wasted spend. We start there.

INCLUDED

Weekly optimisation

Negatives, bids, ad copy, audience tuning.

INCLUDED

Conversion tracking set up properly

If you can't measure leads, you can't scale. We fix this first.

INCLUDED

Monthly call + report

What's working, what's not, what we're changing.

NOT US

% of ad spend commissions

Flat fee. We don't win when you overspend.

NOT US

"Set and forget" campaigns

We actually touch the account every week.

Deliverables

Every month, you get.

The management fee covers the below. Ad spend is separate and goes straight to Google.

Weekly optimisation

Negative keywords, bid adjustments, ad copy tests, audience tuning. Logged so you can see what changed.

Creative refresh

New ad copy variants every month. Responsive search ads with proper pinning, not hope-based.

Landing page QA

We watch conversion rate on every landing page. If a page is leaking, we flag it and often fix it.

Conversion tracking audit

We re-verify tracking every month. Broken conversion tracking kills more accounts than bad ads.

Monthly call

30 min, screen-share. We walk through the account live. No slide deck.

Plain-English report

Leads, cost per lead, revenue (if tracked), trend. What we are doing next month and why.

How it works

A typical engagement.

01 · Week 1

Audit

Look at 90 days of data, find the money leaks.

02 · Week 2

Rebuild

New campaign structure, tracking, ad copy, assets.

03 · Week 3+

Optimise

Weekly tuning. We tell you what we changed and why.

04 · Monthly

Review

30-min call with screen-share. No slides.

Deep-dive

Where most accounts leak money.

Search Partners & Display expansion

Usually on by default. Usually converts at a tenth the rate. Turning it off is a 10–15% saving on day one for most accounts.

Broad match without a search term review

Broad match is fine if you audit the search terms and add negatives weekly. It is cancer if you do not.

Performance Max asset groups

One giant PMax campaign with everything in it is a flaming bag. Split by product line, exclude branded traffic separately.

Conversion tracking

At least a third of accounts we audit have broken or double-counted conversions. Everything downstream is based on these numbers — they have to be right.

Ad copy that matches landing page intent

Small thing, big effect. Quality Score moves, cost-per-click drops, conversion rate lifts.

How we stack up

Flat fee vs % of spend.

	% of spend (10–20%)	Freelancer flat ($300/mo)	Us ($490/mo)	In-house hire ($6k+/mo)
Incentive aligned	No — more spend = more fee	Yes	Yes	Yes
Weekly touches	Depends	Rarely	Always	Daily
Creative refresh	Extra cost	Rarely	Included	Included
Minimum spend	Usually $5k/mo	None	$1.5k/mo	Any
Reporting	Dashboard dumps	Email	One-page + call	Daily
Good for	$10k+/mo ad spend	Tiny accounts	$1.5k–20k ad spend	$50k+/mo ad spend