Service · Social Media

Organic social that sounds like you.

Instagram, LinkedIn, TikTok — strategy, content planning, posting. For businesses who want a presence, not a full-time social job.

starts at $590/mo · no lock-in
12–16
Posts per month
Across 2 platforms, written in your voice.
48 hr
DM & comment response
We reply, flag sales DMs to you, block spam.
2 wk
Content batched in advance
You approve weekly. No last-minute scrambles.
0
AI-generated captions
We write them. You sound like you, not like ChatGPT.
What you get

What's in, what's not.

INCLUDED
Monthly content plan
12–16 posts, scripted and scheduled.
INCLUDED
Caption writing
In your voice, not generic LinkedIn-speak.
INCLUDED
Community management
Replies to comments, DMs flagged to you.
INCLUDED
Analytics, plainly reported
What worked, what didn't, what to double down on.
NOT US
Promises of "going viral"
Nobody can promise that. Anyone saying they can is lying.
NOT US
Recycled AI captions
We write, you approve, we post.
Deliverables

What gets made every month.

The monthly retainer covers strategy, writing, scheduling, community management and reporting.

01
Monthly content plan
12–16 posts mapped to pillars — educate, story, product, proof — scheduled across 2 platforms.
02
Caption writing
Written in your voice. You edit, we refine, you approve. By month two we rarely need edits.
03
Asset layout
Carousels designed in Figma, static posts in on-brand templates, reel scripts with shot lists.
04
Scheduling + posting
Via Later or Buffer. Tags, geo-tags, hashtags calibrated monthly.
05
Community management
Replies to comments, DMs triaged, spam blocked, sales queries flagged.
06
Monthly report
Top-performing posts, follower change, reach, and one recommendation to double down on.
How it works

A typical engagement.

01 · Week 1
Voice + strategy
Content pillars, tone, cadence, platforms.
02 · Week 2
First batch
4 weeks of content drafted, you approve.
03 · Ongoing
Post + monitor
Scheduled, replied to, tracked.
04 · Monthly
Review
What to make more of, what to cut.
Deep-dive

Why most small-biz social fails.

01
Too many platforms
Trying to do IG, LinkedIn, TikTok, FB, Threads, YouTube at once = nothing gets done well. Two platforms, consistently, beats six sporadically.
02
No pillar structure
Random posts do not compound. Four content pillars, rotated, so viewers know what to expect from you.
03
Generic AI captions
Algorithms detect it. Audiences smell it. A real human voice, imperfect, beats ChatGPT-polished every time.
04
No community work
Posting without replying is shouting into the void. 30 minutes a day of actual conversation beats 3 extra posts a week.
05
Vanity metrics
Followers and likes do not pay rent. Profile visits → website clicks → leads is the only chain that matters.
How we stack up

Other options in this space.

DIY ($0)VA overseas ($400/mo)Us ($590/mo)Full-service ($2k+/mo)
Voice/tone matchYoursGenericYoursYours, after onboarding
Posts/moAs many as you do20–30 (low quality)12–16 (good quality)30+ (production)
PlatformsAnyUsually 3–423–5
Community mgmtYouBasicYesYes
StrategyYouNoneYesYes
Good forFounders with timeVolume-firstBusy SMB ownersBrands
What a client said
“I had a list of 40 things I kept meaning to post. Six months later, 240+ posts shipped, and I spend about an hour a week on it. DM leads up 4x.”
Marc L.
Founder, Bondi Surf Co.
Questions

Things people usually ask.

Didn't answer yours? Just email — we reply.

We direct and brief. Production — we have a partner. Or you shoot on your phone and we polish.
Goes well with

Other things we do.

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Creative-first Meta campaigns.
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SEO
Rank for what people actually search for.
Local, technical, content — the unglamorous SEO work, reported in plain English.
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Want to talk about it? Email us.

No sales deck. Just a reply from one of us, usually the same day.

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